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Attracting customers and growing business
Attracting customers and growing business
Free
Description
Hi all!
My name is Inna Likman. I have lived in Haifa, Israel, for more than 30 years.
During 25 of them I managed my business, a private kindergarten.
I have been involved in digital marketing since 2010.
For many years she attracted parents to her kindergarten.
Organized an online parent community.
By organizing and promoting online conferences I attract
dozens of specialists in the field of education and preschool education
and thousands of parents across the country can get to know them better, receive their professional help, knowledge and tools for raising and developing their children.
But at the beginning of my journey, like many of you, it was not clear to me
how to attract new clients, how to stand out in an area with many competitors, how to establish yourself in the local market.
Sometimes we all rely only on word of mouth.
Many people use it as the only promotion tool, and this makes the business unsustainable. You do not influence the number of clients, but wait for someone to recommend you.
It is impossible to scale because customers come through the same channels.
Today I help small businesses in the field of preschool care and education attract new clients, expanding their audience and increasing brand awareness.
Let's meet and get to know each other on Zoom (free).
✔ Together we will think about who your clients are and where to look for them, and we will develop a strategy to attract them.
✔ In the future, if you decide to continue working together, we will build a sales funnel, I will help you understand the path of your potential client from the moment they meet you to the purchase of your service.
✔ I will also install analytics tools on your resources (business page, website, targeted advertising) in order to understand and track this path and not waste advertising budgets.
✔ According to your advertising budget, we will decide together how best to attract customers (organically, by writing posts,
or is it worth launching targeted advertising and getting warm leads right away.)
✔ Or maybe we, several specialists in the field of preschool care and education, will unite together, perform on one virtual stage and thus attract many parents, our potential clients, at once.